Enterprise Essay Example | Topics and Well Written Essays - 1000 words - 3

Enterprise - Essay Example f its customers by offering them timely services; clean vehicles and easy local accessibility which can reduce the cost for its customers while at the same time ensure that customer expectations are met. One of the key assets, firm has been able to develop over the period of time is the strong Human Resource Base. The quality of the HR is considered as one of the key assets because firm is not only the largest recruiter of the graduates but also put them through a systematic training which helped employees to understand the business from bottom up. Apart from this, firm has been able to develop a better customer services, large fleet, local management and truly customer focus. However, considering the overall change in dynamics, the management of the firm may use following strategies to achieve further growth : 1. Firm needs to develop alternative delivery channels to further penetrate into the market. Currently, though it is following all local strategy however, it needs to focus on developing alternative channels to achieve the growth. The changes in the technology may help the organization to achieve required level of growth therefore firm can use online web portals as well as mobile applications as alternative booking channels for its services. This can help firm to specially target those customers who are mobile and want to use rented cars for commuting long distances. 2. The current strategy of the firm is focused upon delivering local solutions to the customers through effective services, clean vehicles and cheaper rides. This strategy however, may not be viable as the overall demographics and consumer orientation changes. The current breed of customers require strong reviews, online social acceptance before they make any purchase decision. In order to cater to the needs of a customer base which is too mobile and have loads of information at access, it is critical that the firm shall match desired experience of such consumers. It needs to move out of its

American in the 50s Essay Example | Topics and Well Written Essays - 250 words - 1

American in the 50s - Essay Example These changes in social interaction as well as culture were largely brought about by the increase in economic prosperity in the country. People were not struggling as much to get a job or earn a living giving hence leaving them free time to engage in other activities. The presence of peace after the war also led to people having the freedom to be creative in the entertainment arena and hence the cultural development alongside the social development. The cold war made the US take sides with the anti-communists and this meant that it preferred capitalism. Capitalism led to the economic boom and the social changes that took place in the society as every person worked hard on their own initiative and interacted in trade hence creating bonds and friendships in the process. The cold war also created a political climate that was conservative and which did not agree much with direct confrontation that would lead to war. The political climate that was present therefore set the atmosphere of increased productivity and creativity without any cause of alarm for future (Costigliola and Michael